Information and communication
Information and communication must be observed as key elements for capacity building. There is a need for joint approach for promotion of the activities and values of Macedonian Red Cross in a competitive and professional way. Information as a communication tool is incorporated in the national society enabling to gain skills and knowledge that contribute for improving the image of the organization.
- Promotion of the internal and external communications of Macedonian Red Cross;
- Preparation and publication of the Macedonian Red Cross magazine “Humane Meridians”.
- Preparation and electronic distribution of the e-newsletter of Macedonian Red Cross;
- Maintenance and updating the web page of Macedonian Red Cross;
- Regular contacts and cooperation with the media for promotion of Macedonian Red Cross activities.
- Electronic filing of Red Cross publications;
- Organizing a public opinion survey about Macedonian Red Cross image in Macedonia.